Most weeks, I’m across the table from a CEO somewhere in the Gulf. Real estate, financial services, government-adjacent businesses. A year ago, the AI conversation was polite and abstract: what is this, and does it matter? Now it’s sharper, and a bit more uncomfortable: what do I actually do about it, and am I already … Read more
That gap between the guidelines that exist and the content that actually goes out is not a discipline problem. It is a design problem. And it is one that almost every growing organisation in the UAE faces.
Your marketing team has found a platform that solves a real problem. They want to roll it out across the business. They bring it to IT and procurement for sign-off. Within 24 hours, the question arrives: where does this platform store our data? Is it hosted in the UAE? The deal stalls. The platform goes … Read more
Higher education is undergoing a revolution in visual communication. From lecture halls to research labs, universities are embracing new ways to create and share information.
