Insights
Ideas that move the world forward
Fresh thinking from the Xanadu team on AI, Canva and how the best organisations put them into production.
Canva AI 2.0 Is Not a Feature Update. It Is a Platform Shift.
The organisations that will fall behind on Canva AI 2.0 are not the ones that ignore it. They are the ones that treat it…
The Cost of Off-Brand Content That Nobody Is Measuring
Most organisations measure the cost of off-brand content in terms of the time and money spent correcting it. A designer’s hours spent fixing the…
Translation Changes the Language. Localisation Changes the Communication.
This scenario is familiar to almost every marketing leader who has worked across languages in the UAE market. The translation is accurate. The communication…
You refreshed the brand. You did not rebuild it. Here is the difference.
This scenario plays out across organisations in the UAE with striking regularity. The investment in the visual refresh is significant. The investment in the…
Your internal communications are telling your employees something you did not mean to say
Most organisations treat internal communications as a functional output. An announcement that needs to go out. An onboarding deck to be done. A policy…
The Biggest Canva Mistake Enterprise Teams Make in Year One (And How to Avoid It)
This scenario is more common than most Canva implementation guides acknowledge. The platform is easy to access and genuinely enjoyable to use, which means…
Canva Acquired Two Companies in February. Here Is What It Actually Means for Enterprise Marketing Teams
The two companies are Cavalry and MangoAI. Cavalry is a UK-based 2D animation platform used by professional motion designers. It is not a beginner…
The Design Queue Is Not a Resourcing Problem. It Is an Infrastructure Problem.
This pattern is familiar to almost every marketing leader in the region. And in most cases, the diagnosis is wrong.
AI Will Not Replace Your Design Team. But It Will Expose Your Brand Infrastructure.
This is not a story about AI being bad for marketing. It is a story about what happens when powerful tools meet organisations that…